ugc media kit

calle morain.

user generated content for brands, made by a social media strategist who spent eight years running this work for companies with real budgets, and who photographs people for a living.

del rio, texas · motherhood, lifestyle, home and family brands.

work with me →

16.66% average engagement rate on a client account, january to september 2026. the industry norm is 1 to 3%.
80,276 views in 10 weeks, from an account with 622 followers. reach, not follower count.
8 years in advertising and marketing, most recently as a senior social media manager.

why hand it to me

a strategist who also holds the camera.

most ugc creators can film. most strategists can plan. the useful part is getting both from one person.

01

i know why content works

eight years building campaigns for brands that measured them. i'm not guessing at a hook, i'm choosing one.

02

i shoot for a living

i'm a working photographer. lighting, framing and colour are the day job, so the footage arrives usable.

03

it looks like real life

filmed at home, with two kids in it, because that is the audience most of these brands are actually talking to.

what you get

deliverables, plainly listed.

01

vertical video, 9:16, shot on iphone

02

raw and edited versions

03

hook written and tested first

04

captions burned in on request

05

lifestyle stills from the same shoot

06

one round of revisions included

07

usage terms agreed up front

08

delivered inside 7 days

rates

starting points, not a ceiling.

usage, exclusivity and whitelisting are quoted on top. tell me what you need and i'll price it properly.

single video

$150

one concept, one vertical video, raw and edited. organic usage for 3 months.

three-video bundle

$400

three concepts from one shoot, so you can test hooks against each other.

monthly retainer

$1,200

four videos a month, planned as a set, with stills. the cheapest per asset.

paid ad usage quoted separately.

a look at the work

shot at home, on a phone.

vertical, sound on, no studio. press play.

unboxing · product in hand
product demo · close-up
lifestyle b-roll · at home
kids & apparel · outdoors

stills from the same work

Calle on camera, talking to the lens
talking head · reel
A lamp-lit corner of the house with overlaid text
lifestyle b-roll · reel

let's talk

tell me what you're launching.

send the product, the audience and the date you need it by, and i'll come back with concepts and a price. i reply to everything.

hello@callemorainphoto.com